B2B or B2C telesales and telemarketing
We generate sales leads for your business
Call us on 01244 940449
Telemarketing in Chester
Telemarketing is used as an umbrella term that covers all sorts of business that uses a telephone in order to market a product. In telemarketing the business will create interest and opportunities surrounding a product or idea, and make appointments and chase leads by telephone, paving a way for deals then to be made.
Getting a good telemarketing team behind your business is a sure way to make the time and money that you are investing into marketing your business go further. A dedicated team, whether it be within your business, or whether you hire in telemarketing freelancers or 3rd party staff, will have the expertise to sit and make a plan with you about your aims and objectives of it all.
Telemarketers are very good at identifying who your target market are and at reaching your customers directly, knowing where time is being wasted and knowing leads that are likely to come to fruition. Telemarketers can start off with this type of work and hand over leads for your own telesales teams to close sales on, this creates customer lists that are already checked out to be of use to you, which is a much better idea than buying them in.
This gives you an idea of how useful telemarketing can be to you sales teams, and how they remove the need for cold calling altogether.
Telemarketers that are hired from outside your business will be trained to a high standard and will in turn reduce the need for you spending time and money on training your existing staff in the specific field, unless you already have a dedicated team.
This team will be professional and present your business, brand and services (or products) in the best possible manner. Telemarketing requires a certain set of skills that training and experience in this field are needed for.
Another aspect of Telemarketing is Inbound Calling. Inbound Telemarketing teams can go on the phones taking customer service calls and as well as giving out requested information to callers, they can then try turning the call into a telemarketing call to gather marketing information and generate leads.
There is also Outbound Calling which sees the telemarketer gather market research for further follow up calls. A telemarketer is good at identifying those customers who are ripe and ready to buy, without much persuasion, and then these names and numbers can be followed up with telesales calls.